Hot on Trend

What looks are set to be big this spring in Korea’s blooming beauty scene?

Nailing It

It’s hard to walk a block in Seoul without passing a nail bar. But what’s hot and what’s not right now in the world of Korean nail art? We talked to celebrity nail artist Hong Mi-Ae to find out.

Street Fashion Winter Picks

Stay warm and get fashion kudos by adopting a few comfy, Korean street-wear pieces into your wardrobe this season

New Year, New Hair

January is the time for makeovers, and few people know more about them than celebrity hairstylist Kim Sunwoo

Insider K-Beauty Tips

Big-name K-Beauty bloggers share their tips on battling the winter skin blues

Sisters are Duiering it for Themselves

A pair of Chinese twins are shaking up Korea’s fashion scene

Urban Wit

From vintage clothing collector to global face of K-Style, Sarah Kate Watson-Baik talks to Seoul Magazine about her 10 years in fashion on the peninsula

UNCOMMON GROUND

Common Ground is bridging borders in Seoul’s fashion industry
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Essential Festival Gear

Stay dry and comfortable during your next outdoor music festival